Multinational Management With Infotrac: A Strategic Approach - Hardcover

Cullen, John B.

 
9780324055696: Multinational Management With Infotrac: A Strategic Approach
Hardcover
ISBN 10: 0324055692 ISBN 13: 9780324055696
Verlag: South-Western, 2001

Inhaltsangabe

Multinational Management: A Strategic Approach uses strategy as its unifying theme to explore the global economy and the impact of managerial decisions. By examining comparative management issues thoroughly, this text reveals the strengths and weaknesses of competitors and how to adapt organizational practices. Cullen also covers the following key topics: the formation and implementation of strategies in the global environment, the building of strategic alliances, negotiation and cross-cultural communication, international human resource management, and business ethics.

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Verlag
South-Western
Erscheinungsdatum
2001
Sprache
Englisch
ISBN 10 
0324055692
ISBN 13 
9780324055696
Einband
Gebundene Ausgabe
Auflage
2
Anzahl der Seiten
664
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Nicht verfügbar