Competitive Intelligence: A Framework for Web-Bases Analysis and Decision Making: A Framework for Web-based Analysis and Decision Making - Hardcover

Vibert, Conor

 
9780324203257: Competitive Intelligence: A Framework for Web-Bases Analysis and Decision Making: A Framework for Web-based Analysis and Decision Making
Hardcover
ISBN 10: 032420325X ISBN 13: 9780324203257
Verlag: South-Western, 2003

Inhaltsangabe

Competitive Intelligence: A Framework for Web-based Analysis & Decision Making explains how to conduct competitive research using the Internet, as well as offers readers a series of theory-based, analytical frameworks that are useful for resolving important business concerns and conducting organizational analysis in a real time manner. Will my competitor survive? Are my key suppliers in financial trouble? Are our key employees appropriately compensated? Is my industry attractive to new entrants? This book will guide you on how to see trends over time and project the actions of your customers and vendors. Using Vibert’s framework and an array of research tools, Competitive Intelligence can give you an edge over your competition.

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Verlag
South-Western
Erscheinungsdatum
2003
Sprache
Englisch
ISBN 10 
032420325X
ISBN 13 
9780324203257
Einband
Gebundene Ausgabe
Anzahl der Seiten
264
Kontakt zum Hersteller
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Verantwortliche Person
Nicht verfügbar