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Outsourcing The Sales Function: The Real Costs Of Field Sales - Hardcover

Anderson, Erin; Trinkle, Bob

 
9780324207484: Outsourcing The Sales Function: The Real Costs Of Field Sales
Hardcover
ISBN 10: 0324207484 ISBN 13: 9780324207484
Verlag: South-Western, 2005

Inhaltsangabe

This book sheds new light on the personal selling function in business-to-business markets. Well versed in the area of manufacturers' reps, the authors equip managers with the tools to determine the true costs and benefits of both in-house and outsourced forces. They explain in detail the differences between manufacturers' reps and company owned, tips for when to use them, how to most effectively work with them to optimize company return, and how to build strategic long-term alliances. The authors offer detailed information about the true costs and benefits of running a sales force and discuss how to effectively work with manufacturers' representatives to optimize your return. The book includes a CD-ROM with a cost calculator.

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.

Verlag
South-Western
Erscheinungsdatum
2005
Sprache
Englisch
ISBN 10 
0324207484
ISBN 13 
9780324207484
Einband
Gebundene Ausgabe
Anzahl der Seiten
202
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Nicht verfügbar