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Stage Directions Guide to Getting and Keeping Your Audience (Stage Directions Guides) - Softcover

 
9780325001135: Stage Directions Guide to Getting and Keeping Your Audience (Stage Directions Guides)
Softcover
ISBN 10: 0325001138 ISBN 13: 9780325001135
Verlag: HEINEMANN PUB, 1999

Inhaltsangabe

Today, theatre competes with many forms of entertainment for people's leisure time. So how does a theatre attract and maintain the audience it needs? This book tells you how, providing essential information on advertising to motivate ticket-buyers, creating attention-getting mailings, using newsletters, numerous successful marketing and promotion tips, why audiences don't come, and much more.

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Über die Autorin bzw. den Autor

Neil Offen served as Editor of Stage Directions magazine for nearly five years, beginning in 1994. Neil brings to his work decades of journalistic experience and a lifelong love of theatre in all its facets.

Stephen Peithman is Editor-in-Chief of Stage Directions magazine, which he cofounded in 1988. Stephen brings to his work decades of journalistic experience and a lifelong love of theatre in all its facets.

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Verlag
HEINEMANN PUB
Erscheinungsdatum
1999
Sprache
Englisch
ISBN 10 
0325001138
ISBN 13 
9780325001135
Einband
Taschenbuch
Anzahl der Seiten
160
Herausgeber
Peithman Stephen, Offen Neil
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Nicht verfügbar