Unlocking Strategic Innovation: Competitive Success in a Disruptive Environment - Softcover

Datta, Surja; Roy, Sandeep; Kutzewski, Tobias

 
9780367322502: Unlocking Strategic Innovation: Competitive Success in a Disruptive Environment
Softcover
ISBN 10: 0367322501 ISBN 13: 9780367322502
Verlag: Routledge, 2021

Inhaltsangabe

This new book explores how firms achieve competitive advantage in a disruptive, digital, and globalised business landscape. It is uniquely practical in its approach, combining theoretical understanding with international case studies and real-life examples throughout each chapter, including Apple, IKEA and Microsoft.

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Über die Autorin bzw. den Autor

Surja Datta is a senior lecturer in Strategy and Innovation at Oxford Brookes University, UK. Surja has published extensively, including books, book chapters and journal articles, and is Associate Editor of an international technology management journal. His research interests include business history, innovation and creativity.

Sandeep Roy is a growth innovation advisor with specialisms in business model innovation, disruptive growth and digital strategy. He has over 25 years of industry experience, working with renowned multinationals such as Lloyds Banking Group, Tata Consulting, Wipro, Citigroup, Standard Chartered Bank and American Express Bank.

Tobias Kutzewski is currently conducting research towards his PhD at VU University, Amsterdam, the Netherlands. His research interests include entrepreneurship, innovation and research methods. Furthermore, Tobias works as an interim finance manager and is a chartered accountant at the ACCA. He gained extensive practice experience working with Accenture, Deloitte, ING and at a Venture Capital Fund.

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Verlag
Routledge
Erscheinungsdatum
2021
Sprache
Englisch
ISBN 10 
0367322501
ISBN 13 
9780367322502
Einband
Taschenbuch
Auflage
1
Anzahl der Seiten
158
Kontakt zum Hersteller
BOOKS etc..
cs@booksetc.co.uk

BOOKS etc.
Aldershot
Vereinigtes Königreich
Verantwortliche Person
GPSR Kontakt
gpsr@libri.de

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Bad Hersfeld
36244
Deutschland

Weitere beliebte Ausgaben desselben Titels

9780367322496: Unlocking Strategic Innovation: Delivering Competitive Advantage in Global Digital Environments

Vorgestellte Ausgabe

ISBN 10:  0367322498 ISBN 13:  9780367322496
Verlag: Routledge, 2021
Hardcover