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Strategic Internal Communication: A Practitioner's Guide to Implementing Cutting-Edge Methods for Improved Workplace Culture - Hardcover

Dahlman, Susanne; Heide, Mats

 
9780367435387: Strategic Internal Communication: A Practitioner's Guide to Implementing Cutting-Edge Methods for Improved Workplace Culture
Hardcover
ISBN 10: 0367435381 ISBN 13: 9780367435387
Verlag: Routledge, 2020

Inhaltsangabe

This book offers a holistic perspective on internal communication, that is the fundamental for a successful organization, and combines the latest research with practical tools how to implement strategic internal communication.

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Über die Autorin bzw. den Autor

Susanne Dahlman is CEO of Dahlman Kommunikation and has extensive experience working alongside leaders and communicators in improving internal communication. She supports change processes, develops communicative leadership and executes training programs for managers and management teams. Susanne also offers professional networks and forums for executive communication managers. She regularly conducts training and seminars on behalf of the Swedish Communication Association, a member network for professional communicators.

Mats Heide is Professor in Strategic Communication at Lund University. He is a globally recognized thought leader in strategic communication and has published over 120 publications, including 15 books and one major leading textbook on strategic communication.

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Verlag
Routledge
Erscheinungsdatum
2020
Sprache
Englisch
ISBN 10 
0367435381
ISBN 13 
9780367435387
Einband
Gebundene Ausgabe
Auflage
1
Anzahl der Seiten
170
Kontakt zum Hersteller
BOOKS etc..
cs@booksetc.co.uk

BOOKS etc.
Aldershot
Vereinigtes Königreich
Verantwortliche Person
GPSR Kontakt
gpsr@libri.de

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Bad Hersfeld
36244
Deutschland