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The Business Side of Creativity: The Complete Guide for Running a Graphic Design or Communications Business - Hardcover
Inhaltsangabe
The most comprehensive business companion available, The Business Side of Creativity is the bible for every freelance graphic designer, art director, illustrator, copywriter, and agency or design-shop principal. Cameron S. Foote, successful entrepreneur and editor of the Creative Business newsletter, guides you step-by-step through the process of being successfully self-employed - from getting launched as a freelance to running a multi-person shop to retiring comfortably.
How should you organize? What should you charge? What marketing techniques yield the best returns? When are you ready to expand? What are the most effective strategies for managing employees? How can you build salable equity? The Business Side of Creativity delves into these questions and hundreds more - and it gives you practical, real-world answers. It includes seventeen useful forms, from a sample business plan to a prototype spreadsheet, that will save time and help you run your business more professionally. (You can download these for your own use from W. W. Norton's Web site, as described on page 387.)
Compiled over six years, from the experiences of more than 4,000 entrepreneurs, The Business Side of Creativity is the indispensable guidebook for becoming a successful creative entrepreneur.
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Über die Autorin bzw. den Autor
Cameron S. Foote is the president of Creative Business, a Boston-based business-information resource for the creative community and he has taught advertising at Emerson College.
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The Business Side of Creativit
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The Business Side of Creativity: The Complete Guide for Running a Graphic Design or Communications Business
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Hardcover. Zustand: Very Good. No Jacket. Bellerose, Mark (illustrator). May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Bestandsnummer des Verkäufers G0393730093I4N00
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Hardcover. Zustand: Very Good. No Jacket. Bellerose, Mark (illustrator). May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Bestandsnummer des Verkäufers G0393730093I4N00
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The Business Side of Creativity: The Complete Guide for Running a Graphic Design or Communications Business
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Hardback. Zustand: Good. Bellerose, Mark (illustrator). Tips, techniques, and procedures for starting up and running a successful creative-services business. Based on input from over 4,000 self-employed creative pros, this book addresses all the issues facing an individual freelance or multiperson creative-services business: organization, staffing, management, and profitability. An operations manual for graphic designers, art directors, illustrators, writers, and advertising and public-relations professionals who are or would like to be self-employed, it answers hundreds of questions such as: How do you start freelancing? How do you manage a multiperson shop? What's the best way to market your services? How much should you charge? Bestandsnummer des Verkäufers CIN0393730093G
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The Business Side of Creativity: The Complete Guide for Running a Graphic Design or Communications Business
Anbieter: World of Books Inc, Montgomery, IL, USA
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Hardback. Zustand: Very Good. Bellerose, Mark (illustrator). Tips, techniques, and procedures for starting up and running a successful creative-services business. Based on input from over 4,000 self-employed creative pros, this book addresses all the issues facing an individual freelance or multiperson creative-services business: organization, staffing, management, and profitability. An operations manual for graphic designers, art directors, illustrators, writers, and advertising and public-relations professionals who are or would like to be self-employed, it answers hundreds of questions such as: How do you start freelancing? How do you manage a multiperson shop? What's the best way to market your services? How much should you charge? Bestandsnummer des Verkäufers CIN0393730093VG
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The Business Side of Creativity : The Complete Guide for Running a Graphic Design or Communications Business
Verlag:
Norton & Company, Incorporated, W. W., 1996
ISBN 10: 0393730093
ISBN 13: 9780393730098
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The Business Side of Creativity
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Hardcover. Zustand: Good. Zustand des Schutzumschlags: Good. Bellerose, Mark (illustrator). The most comprehensive business companion available, The Business Side of Creativity is the bible for every freelance graphic designer, art director, illustrator, copywriter, and agency or design-shop principal. Cameron S. Foote, successful entrepreneur and editor of the Creative Business newsletter, guides you step-by-step through the process of being successfully self-employed - from getting launched as a freelance to running a multi-person shop to retiring comfortably. How should you organize? What should you charge? What marketing techniques yield the best returns? When are you ready to expand? What are the most effective strategies for managing employees? How can you build salable equity? The Business Side of Creativity delves into these questions and hundreds more - and it gives you practical, real-world answers. It includes seventeen useful forms, from a sample business plan to a prototype spreadsheet, that will save time and help you run your business more professionally. (You can download these for your own use from W. W. Norton's Web site, as described on page 387.). Compiled over six years, from the experiences of more than 4,000 entrepreneurs, The Business Side of Creativity is the indispensable guidebook for becoming a successful creative entrepreneur. Solid binding. Moderate edgewear on the boards. Please note the image in this listing is a stock photo and may not match the covers of the actual item. Book. Bestandsnummer des Verkäufers 123715303
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