Managerial Economics: Theory, Applications, and Cases - Hardcover

Allen, Bruce T.; Doherty, Neil; Weigelt, Keith

 
9780393924961: Managerial Economics: Theory, Applications, and Cases

Inhaltsangabe

Maintaining its hallmark clarity, abundant use of real-world examples and cases, and strong coverage of international issues and technological change, the Sixth Edition has been rigorously updated and revised, adding six entirely new chapters and an innovative student Web site.

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Reseña del editor

Maintaining its hallmark clarity, abundant use of real-world examples and cases, and strong coverage of international issues and technological change, the Sixth Edition has been rigorously updated and revised, adding six entirely new chapters and an innovative student Web site.

Reseña del editor

Developed at the Wharton School, this textbook helps MBA students transfer economic principles to the business world, and presents tools for analyzing demand, consumer behavior, production, costs, market structure, pricing, and risk. The final section discusses public regulation, the patent system, foreign trade, and overseas plants. The sixth edit

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9780393927504: Managerial Economics: Theory, Applications, and Cases (Sixth International Student Edition)

Vorgestellte Ausgabe

ISBN 10:  0393927504 ISBN 13:  9780393927504
Verlag: WW Norton & Co, 2005
Softcover