SELLING RIGHTS ED2 (Blueprint: Media Business School S.) - Hardcover

OWEN L

 
9780415136648: SELLING RIGHTS ED2 (Blueprint: Media Business School S.)

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Inhaltsangabe

This is a practical guide for publishers or literary agents which covers all aspects of selling rights. This edition reflects the many changes that have occurred since the first edition was published. It includes a chapter on multimedia rights which highlights the debate on whether to license rights, enter into new alliances with software and hardware developers or embark on publication in the new media. The material on film, television, radio and theatrical rights has been updated and expanded. This edition also addresses the change in Australian copyright law and the transatlantic battle for the single European market. Other coverage includes: paperback book clubs, low cost reprint rights in Central and Eastern Europe and the FEU, and electrocopying, electronic document delivery and customized publishing. The book should be of interest to staff in publishers' rights departments, literary agents, authors and non-specialist publishing staff who need to deal with rights matters.

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