Telecommunications Strategy: Cases, Theory and Applications - Hardcover

Whalley, Jason; Curwen, Peter

 
9780415342391: Telecommunications Strategy: Cases, Theory and Applications

Inhaltsangabe

A unique collection of international cases which illustrate the strategic challenges facing the telecoms industry. Accompanied by commentary chapters, it allows an in-depth analysis of this emerging global industry.

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Über die Autorin bzw. den Autor

Peter Curwen is Visiting Professor of Telecommunications, Strathclyde Business School. Formerly Professor of International Business at Sheffield Business School. He has authored over a dozen textbooks and monographs including Restructuring Telecommunications, and The Future of Mobile Telecommunications both published by Palgrave, as well as over 100 other publications.

Jason Whalley is Lecturer in Management Science at Strathclyde Business School and acting director of the Masters of Communications Management course and author of articles on telecommunications in journals including Telecommunications Policy.

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9780415342384: Telecommunications Strategy: Cases, Theory and Applications

Vorgestellte Ausgabe

ISBN 10:  0415342384 ISBN 13:  9780415342384
Verlag: Routledge, 2004
Softcover