This book provides the reader with a broad introduction to the array of qualitative and quantitative research methods required to investigate strategic management. Throughout the book, strong emphasis is placed on practical applications, so that the reader is encouraged to "learn by doing"; applying the implications of each chapter to their own research. In doing so, this text will be vital reading for those needing to undertake research in strategic management from Masters through to Doctoral research and beyond.
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Giovanni Battista Dagnino is Professor of Business Economics and Management at University of Catania, Italy
Maria Cristina Cinici is Assistant Professor of Business Economics and Management at the University of Messina, Italy
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Anbieter: World of Books (was SecondSale), Montgomery, IL, USA
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Anbieter: World of Books Inc, Montgomery, IL, USA
Paperback. Zustand: Good. The field of strategic management has developed significantly since its birth from "business policy" and "business planning" in the 1960s. Pioneering studies were essentially normative, prescriptive and often based on in-depth case studies. The evolution of strategic management into a respected field of academic study resulted from the adoption of research methods previously employed in economics. Today, research in strategic management is likely to employ a mixture of methods which can be confusing to researchers new to the field.This book provides the reader with a broad introduction to the array of qualitative and quantitative research methods required to investigate strategic management. Throughout the book, strong emphasis is placed on practical applications that transcend the mere analysis of the theoretical roots of single research methods. The underlying result is a book that encourages and aids readers to "learn by doing" - in applying the implications of each chapter to their own research.This text is vital reading for postgraduate students and researchers focused on business strategy. Bestandsnummer des Verkäufers CIN0415506301G
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Anbieter: Anybook.com, Lincoln, Vereinigtes Königreich
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Anbieter: Anybook.com, Lincoln, Vereinigtes Königreich
Zustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Library sticker on front cover. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,700grams, ISBN:9780415506304. Bestandsnummer des Verkäufers 3960719
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Anbieter: GreatBookPrices, Columbia, MD, USA
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Zustand: New. pp. 392. Bestandsnummer des Verkäufers 372233565
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