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The Customer Century: Lessons from World Class Companies in Integrated Communications (Routledge Corporate Communication Series) - Hardcover
Inhaltsangabe
Based on in-depth interviews with senior managers from companies such as Hewlett-Packard, Ericsson, Philips, and Xerox, this book is packed with hands-on advice to ensure business success in the upcoming 'customer century'.
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Über die Autorin bzw. den Autor
Anders Gronstedt heads the Gronstedt Group, an integrated marketing and management consulting firm. He is also a senior advisor to Kreab, a Swedish-based communications consulting firm, and a former member of the Integrated Marketing Communications department at the University of Colorado.
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The Customer Century: Lessons from World Class Companies in Integrated Communications (Routledge Corporate Communication Series)
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Hardcover. Zustand: Fair. 1. The item might be beaten up but readable. May contain markings or highlighting, as well as stains, bent corners, or any other major defect, but the text is not obscured in any way. Bestandsnummer des Verkäufers 0415921996-7-1
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The Customer Century: Lessons from World Class Companies in Integrated Communications (Routledge Corporate Communication Series)
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Hardcover. Zustand: Very Good. 1. With dust jacket. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting. Bestandsnummer des Verkäufers 0415921996-11-1-29
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The Customer Century : Lessons from World Class Companies in Integrated Communications
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The Customer Century : Lessons from World Class Companies in Integrated Communications
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Zustand: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Bestandsnummer des Verkäufers 55166963-6
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The Customer Century: Lessons from World Class Companies in Integrated Communications (Routledge Corporate Communication Series)
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The Customer Century: Lessons from World Class Companies in Integrated Communications (Routledge Corporate Communication Series)
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Hardcover. Zustand: Very Good. The Customer Century: Lessons from World Class Companies in Integrated Communications (Routledge Corporate Communication Series) This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Bestandsnummer des Verkäufers 7719-9780415921992
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The Customer Century: Lessons from World Class Companies in Integrated Communications (Routledge Corporate Communication Series)
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The Customer Century: Lessons from World Class Companies in Integrated Communications
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Zustand: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Bestandsnummer des Verkäufers 40682963-6
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The Customer Century: Lessons from World Class Companies in Integrated Communications (Routledge Corporate Communication Series)
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Hardcover. Zustand: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Bestandsnummer des Verkäufers 6545-9780415921992
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