Visual Communication Research Designs - Softcover

Kenney, Keith

Softcover

ISBN 10: 0415988705 ISBN 13: 9780415988704

Verlag: Routledge, 2009

Inhaltsangabe

Visual Communication Research Designs provides a step-by-step guide for designing research involving visuals relevant to communications media. This volume explains the process from conceptualization to research questions, instrumentation, analysis, and reliability and validity checks. It also addresses the lack of sufficient methods to answer theoretical questions attending visual communication.

Über diesen Titel

Über die Autorin bzw. den Autor

Keith Kenney (Ph.D. Michigan State University) is an associate professor in the School of Journalism and Mass Communications at the University of South Carolina. He is the founding editor of Visual Communication Quarterly, and he served as an editor of the Handbook of Visual Communication. He continues to shoot documentary-style photographs and videos.

Details zur Ausgabe

• Verlag: Routledge
• Erscheinungsdatum: 2009
• Sprache: Englisch
• ISBN 10: 0415988705
• ISBN 13: 9780415988704
• Einband: Taschenbuch
• Auflage: 1
• Anzahl der Seiten: 312
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: Nicht verfügbar