A noted industry consultant and a multimedia executive offer the first and only comprehensive examination of the industry and its future in the world of business. The authors explore the dynamics of the market in terms of technology push and marketing pull, and the dramatic transition of desktop devices from personal computer to personal communicator.
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Anbieter: Between the Covers-Rare Books, Inc. ABAA, Gloucester City, NJ, USA
Softcover. Zustand: Near Fine. First Edition. First edition. 278pp. Pictorial wrappers. Covers lightly flared, corners slightly worn, near fine. "How, when, where and why multimedia capabilities can and should be used in business environments.". Bestandsnummer des Verkäufers 192003
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