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Competitive Dominance: Beyond Strategic Advantage and Total Quality Management : How to Stun Your Competition, Surprise Your Customers, Excite You A - Hardcover

 
9780442019662: Competitive Dominance: Beyond Strategic Advantage and Total Quality Management : How to Stun Your Competition, Surprise Your Customers, Excite You A

Inhaltsangabe

To achieve competitive dominance, companies must integrate quality practices at the highest possible level of business management. This book goes beyond the basics of total quality management and strategic management to provide fundamental principles of competitive dominance, a summary of the worst practices, and tips and techniques for breaking the 800-point Malcolm Baldridge barrier.

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