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Besanko, David Economics of strategy ISBN 13: 9780470484838

Economics of strategy

9780470484838: Economics of strategy
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Título: Economics of Strategy
Autor(s): Mark Shanley, Scott Schaefer, David Dranove et David Besanko
Editor: John Wiley & Sons Ltd
Año de publicación: 2009
Estado: Segunda mano - Bueno
ISBN : 9780470484838
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Reseña del editor:
In today's global recession, strong management of firms and organizations are of the utmost importance. Best-selling Economics of Strategy focuses on the key economic concepts students must master in order to develop a sound business strategy. Bringing economic theory and strategic analysis to life in an engaging and uniquely modern way, Besanko et al. have collaborated for over 15 years to build an introductory business course that combines basic concepts from economic theory of the firm and industrial organization with ideas from modern strategy literature. The newly revised 5 th edition offers more real-world applications to make materials studied in undergraduate Managerial Economics, Business Strategy, and Industrial Organization courses relevant . Armed with general principles, today's students-tomorrow's future managers-will be prepared to adjust their firms' business strategies to the demands of the ever-changing environment.
Biografía del autor:
David Besanko, PhD, is the Alvin J. Huss Distinguished Professor of Management and Strategy at the Kellogg School of Management at Northwestern University. He received his PhD in Managerial Economics and Decision Sciences and his AB in Political Science from Ohio University. He has received grants from the National Science Foundation and from the Citicorp Behavioral Science Research Council to support this research.

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  • VerlagJohn Wiley & Sons
  • Erscheinungsdatum2009
  • ISBN 10 0470484837
  • ISBN 13 9780470484838
  • EinbandRústica
  • Auflage5
  • Anzahl der Seiten624
  • Bewertung

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David Besanko, David Dranove,Mark Shanley,Scott Schaefer
Verlag: Wiley (2009)
ISBN 10: 0470484837 ISBN 13: 9780470484838
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Buchbeschreibung Paperback. Zustand: New. INTERNATIONAL EDITION, brand New, International/Global Edition, NOT LOOSE LEAF VERSION,NO SOLUTION MANUAL, NO CD, NO ACCESS CARD, Soft Cover/ Paper Back written in English, Different ISBN and Cover Image from US Edition; Sometimes, the title is different from US Edition, and the exercises and homework problem are in different orders or maybe completely different than the US edition, Please email us for confirmation. Some books may show some word such as Not for Sale or Restricted in US on the cover page. However, it is absolutely legal to use in USA, the book will be sent from IL or oversea warehouse based on the stock availability. book. Bestandsnummer des Verkäufers 40458

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