Tuned in: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs - Softcover

Stull, Craig; Myers, Phil; Scott, David Meerman

Softcover

ISBN 10: 047058100X ISBN 13: 9780470581001

Verlag: John Wiley & Sons Inc, 2008

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Reseña del editor

If you market a product, service, or idea in any business, industry or organization, you must read Tuned In: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs, a guide to understanding and meeting the needs of consumers, whether or not they make those needs clear. An easy-to-follow six-step process developed over the past 15 years can help you address unsolved problems, recognize buyer personas, quantify impact and create breakthrough experiences. Stop wasting time by guessing what your market needs and start understanding consumer desire.

Über diese Auflage

• Verlag: John Wiley & Sons Inc
• Erscheinungsdatum: 2008
• ISBN 10: 047058100X
• ISBN 13: 9780470581001
• Einband: Tapa blanda
• Anzahl der Seiten: 224