The Social Media Bible: Tactics, Tools, and Strategies for Business Success - Softcover

Safko, Lon

Softcover

ISBN 10: 0470623977 ISBN 13: 9780470623978

Verlag: John Wiley & Sons Ltd, 2010

Inhaltsangabe

Book by Safko Lon

Über diesen Titel

Críticas:

'A Bumper guide to social media marketing...show you how to build or transform your business into a social media-enabled enterprise.' (Accounting Technician, December 2010).

Reseña del editor:

The bestselling bible for social media is now completely revised and updated! The Social Media Bible, Second Edition (www.TSMB2.com) is the most comprehensive resource that transforms the way corporate, small business, and non-profit companies use social media to reach their desired audiences with power messages and efficiency. In this Second Edition, each of the three parts - Tactics, Tools, and Strategies - have been updated to reflect the most current social media trends.* Covers all major new software applications, including features and benefits, in detail* Lists more than 120 companies integral to the social media industry with updated data, products, services, and links* Includes advanced topics like measuring social media return on investment (ROI) and how to develop and implement the Five Steps to Social Media Success strategy plan* Includes dozens of social media ROI case studies* Author is a widely acknowledged social media authority with numerous media appearances and speaking engagements The Social Media Bible, Second Edition gives you a fully up-to-date toolbox to revamp your marketing strategy and create new opportunities for growth.

Über diese Auflage

• Verlag: John Wiley & Sons Ltd
• Erscheinungsdatum: 2010
• ISBN 10: 0470623977
• ISBN 13: 9780470623978
• Einband: Tapa blanda
• Auflage: 2
• Anzahl der Seiten: 792