The Relationship Revolution: Closing the Customer Promise Gap - Hardcover

Hochman, Larry

Hardcover

ISBN 10: 0470687932 ISBN 13: 9780470687932

Verlag: John Wiley & Sons Inc, 2010

Inhaltsangabe

YOUR CUSTOMERS ARE ANGRY. VERY ANGRY!

The turmoil of recession has left them feeling let-down, anxious and betrayed. They know how often businesses over-promise and under-deliver, and they're now deeply cynical. Trust in business is at an all-time low.

This defining moment calls for nothing less than a 'Relationship Revolution'. The businesses that will prevail will be the ones who understand that customer relationships will be the dominant factor in determining success in the post-recession era. At a time when everyone is looking for value, this is where you can create the kind of 'unique value' that you need to succeed.

Simple yet profound, practical and full of examples, this book will become essential reading for business leaders in the coming years.

Über diesen Titel

Über die Autorin bzw. den Autor

Larry Hochman is one of the most popular keynote speakers in the world and a former European Business Speaker of the Year. He is a globally recognised expert on customer relationships, leadership and talent management.

Before beginning his speaking career twelve years ago, Larry held a number of senior positions at British Airways and the loyalty management company Airmiles in both New York and London. He was also a pioneer of corporate mentoring in Europe and has been the personal mentor to many Chief Executives all over the world.

Originally from America, Larry currently lives in both London and Venice.

Von der hinteren Coverseite

YOUR CUSTOMERS ARE ANGRY. VERY ANGRY!

The turmoil of recession has left them feeling let-down, anxious and betrayed. They know how often businesses over-promise and under-deliver, and they're now deeply cynical. Trust in business is at an all-time low.

This defining moment calls for nothing less than a 'Relationship Revolution'. The businesses that will prevail will be the ones who understand that customer relationships will be the dominant factor in determining success in the post-recession era. At a time when everyone is looking for value, this is where you can create the kind of 'unique value' that you need to succeed.

Simple yet profound, practical and full of examples, this book will become essential reading for business leaders in the coming years.

Aus dem Klappentext

Your customers are angry. Very angry!

The turmoil of recession has left them feeling let-down, anxious and betrayed. They know how often businesses over-promise and under-deliver, and they re now deeply cynical. Trust in business is at an all-time low.

This defining moment calls for nothing less than a Relationship Revolution . The businesses that will prevail will be the ones who understand that customer relationships will be the dominant factor in determining success in the post-recession era. At a time when everyone is looking for value, this is where you can create the kind of unique value that you need to succeed.

Simple yet profound, practical and full of examples, this book will become essential reading for business leaders in the coming years.

Details zur Ausgabe

• Verlag: John Wiley & Sons Inc
• Erscheinungsdatum: 2010
• ISBN 10: 0470687932
• ISBN 13: 9780470687932
• Einband: Tapa dura
• Sprache: Englisch
• Auflage: 1
• Anzahl der Seiten: 176
• Kontakt zum Hersteller: Nicht verfügbar