Whether you’re a business beginner with big ideas or an established company looking to review you plans in a changing business environment this practical, user friendly guide gives you everything you need to get started. Complete with an interactive CD packed with planning templates including; planning documents, forms, financial worksheets, checklists, operation surveys and customer profiles in both Word and PDF formats you’ll be armed with all you need to kick start the planning process and create a winning business plan that suits you and your long-term business vision.
Business Plans Kit For Dummies includes UK specific information on:
Table of Contents:
Part I: Laying the Foundation for Your Plan
Part II: Developing Your Plan’s Components
Part III: Tailoring a Business Plan to Fit Your Needs
Part IV: Making the Most of Your Plan
Part V: The Part of Tens
Note: CD files are available to download when buying the eBook version
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Steven Peterson is CEO of Strategic Play, a top management training company. Peter Jaret is an award-winning author and journalist. Barbara Findlay Schenck is a business and marketing consultant. Colin Barrow is a venture capitalist, entrepreneur and the best-selling author of Starting a Business For Dummies.
An interactive guide to every element of the business planning process
Are you an entrepreneur who wants to make it big? A manager grappling with logistics? A small business owner trying to map out a future in shaky economic times? Then look no further! Business Plans Kit For Dummies is a nuts-and-bolts guide to evaluating and invigorating your commercial strategy, no matter how big or small your business.
Develop the skills ? sketch out a working model, size up competitors and fire up your marketing machine
Make it personal ? scrutinise the ins and outs of? your budget and diagnose what you need to take your ideas forward
Maximise your plan's potential ? take advantage of the latest online resources and e-technology to give your venture the edge
Fix faulty strategies ? recognise weak spots, build on strengths and make preparations to update your plan a year from now
Open the book and find:
Effective ways to research your start-up needs
How to get the most out of your industry
Tips on sharpening your marketing drive and developing a customer profile
Forecasting strategies for every kind of business
Planning sheets, sample budgets and managerial forms
How to use libraries, directories and search engines to your advantage
The interactive companion CD-ROM
is packed with templates, worksheets, assignments and checklists to help you kick-start the planning process, monitor progress and get your business on track.
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