China Intellectual Property - Challenges and Solutions: An Essential Business Guide - Hardcover

Ordish, Rebecca; Adcock, Alan

Hardcover

ISBN 10: 0470822759 ISBN 13: 9780470822753

Verlag: Wiley & Sons, 2008

Inhaltsangabe

It is no secret that intellectual property recognition and protection in China are challenges. Anyone wanting to do business in China is faced with the country's long-held perception that intellectual property is more a communal right than an individual one. Change is afoot, however, and as China creates more of its own technology and intellectual property, awareness of IP issues will increase and protection of IP rights will continue to improve. For now, however, companies are advised to take responsibility for protecting their own IP in China rather than expecting Beijing to do so.China Intellectual Property Challenges and Solutions: An Essential Business Guide explores the realities of protecting and commercializing valuable intellectual property in the Middle Kingdom. In addition to suggestions for IP management, it provides practical case studies and useful checklists based on the authors experience dealing with countless multinationals in myriad businesses.The book is divided into four parts: Part 1 introduces China's IP and gives insight into its cultural context. Part 2 explores entering the Chinese market, including choosing a business structure, finding a suitable partner, protecting your IP throughout your supply chain, and identifying and registering your IP. Part 3 discusses how to prepare a comprehensive and customized IP protection strategy for China from three perspectives: (i) internal mechanisms; (ii) external factors, such as your industry, the type of infringement, and the infringers themselves; and (iii) the enforcement toolbox, for taking action if you face an infringement. Part 4 looks at future of IP in China, including the likely impact of China's burgeoning R&D industry.Having a strong IP strategy will enable you to enjoy the opportunities that China offers, today and into the future. This book helps you to develop one.

Über diesen Titel

Über die Autorin bzw. den Autor

R ebecca Ordish has over eight years experience advising clients on intellectual property protection and commercialization strategies across Asia, including 4 years on the ground in China . She is currently Senior Intellectual Property Counsel - Asia & Pacific at Cadbury based in Singapore . She regularly presents workshops on strong IP protection strategies for SMEs and other companies. A lan Adcock has practiced intellectual property law for more than ten years, most of which has been devoted to practice in China and Hong Kong. Appearing consistently in global legal rankings, Alan's Asia Pacific practice centers mostly on the commercial side with experience in IP due diligence, acquisitions, technology transfer and clinical trial work. Currently, he serves as Deputy Director of Intellectual Property at Tilleke & Gibbins.

Von der hinteren Coverseite

This book is really practical guide to protecting IP in china. It manages to provide a wealth of useful information presented in an interesting and user–friendly way. Whatever the extent of your experience in China, I′ll bet you′ll still learn something new, as I did! the checkpoints at the end of each chapter are particularly useful. – Rhonda Steele IPR protection in China is as challenging as it is confusing. Much of the debate is misdirected at whether there actually is protection, But the question to be asked should be one of "how" not "whether". Businesses have been longing for a practical guide that will enable them to navigate through the complex, dynamic and usually blurred field of IPR protection in this fast developing economy. this long–felt need is now fulfilled by Alan Adcock and Rebecca Or dish in this accomplished book. – S. Sam Li The sudden and rapid growth of china as an economic super–power has made it a magnet to foreign businesses. At the same time, it has impalement a wide–ranging and complex system of intellectual property laws and structures. Guidance on what the laws are and on the various routes by which they can be implemented is therefore essential. This book meets that need. It is comprehensive, clear and most of all, it is thoroughly pract5ical. it contains numerous references to real examples of problems as well as advice on successes and failures by those trading in this market. It should be read by all who want to trade in China while avoiding the pitfalls. – Professor Sir Hugh Laddie Companies entering the Chinese market have many things to do working in an unfamiliar environment with different laws and regulations. It is all to easy to forget to protect your intellectual property rights and even easier to think you can do this later when you are first exploring the China market. Written in an easy, readable style, this book contains invaluable advice from the authors who have long experience of operating in the world′s most dynamic market. I recommend that you read this book before your first trip to China and don′t forget the lessons provided in the book as you enter the market. – Ian Crawford "The Life and Death of IP in China" could be another name for this book but that would be a disservice. The book covers everything from when IP is a glint in the eye of its creators (R&D or brand creation) to how to avoid the loss of IP rights. Rebecca and Alan have brought their wealth of experience from the day–to–day handling of IP matters in China including case studies and practical tips which I wholeheartedly commend to readers. – Douglas Clark

Aus dem Klappentext

It is no secret that intellectual property recognition and protection in China are challenges. Anyone wanting to do business in china is faced with the country's long-held perception that intellectual property is more a communal right than an individual one. Change is afoot, however, and as China creates more of its own technology and intellectual property, awareness of IP issues will increase and protection of IP rights will continue to improve. For now, however, companies are advised to take responsibility for protecting their own IP in China rather than expecting Beijing to do so.

China Intellectual Property Challenges and Solutions: An Essential Business Guide explores the realities of protecting and commercializing valuable intellectual property in the Middle Kingdom. In addition to suggestions for IP management, it provides practical case studies and useful checklists based on the authors experience dealing with countless multinationals in myriad businesses.

The book is divided into four parts:
* Part 1 introduces China's IP and gives insight into its cultural context.
* Part 2 explores entering the Chinese market, including choosing a business structure, finding a suitable partner, protecting your IP throughout your supply chain, and identifying and registering your IP.
* Part 3 discusses how to prepare a comprehensive and customized IP protection strategy for China from three perspectives: (i) internal mechanisms; (ii) external factors, such as your industry, the type of infringement, and the infringers themselves; and (iii) the enforcement toolbox, for taking action if you face an infringement.
* Part 4 looks at future of IP in china, including the likely impact of China's burgeoning R& D industry.

Having a strong IP strategy will enable you to enjoy the opportunities that china offers, today and into the future. This book helps you to develop one.

Details zur Ausgabe

• Verlag: Wiley & Sons
• Erscheinungsdatum: 2008
• Sprache: Englisch
• ISBN 10: 0470822759
• ISBN 13: 9780470822753
• Einband: Gebundene Ausgabe
• Auflage: 1
• Anzahl der Seiten: 320
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: Nicht verfügbar