Look at More: A Proven Approach to Innovation, Growth, and Change - Hardcover

Stefanovich, Andy

Hardcover

ISBN 10: 0470949775 ISBN 13: 9780470949771

Verlag: Jossey-Bass, 2011

Inhaltsangabe

Why does real innovation elude so many companies, including the biggest corporations with the best technical processes, the cheapest resources, and a Chief Innovation Officer in place to implement corporate-wide innovation strategies? The problem, in all these cases, is that they are lacking inspiration. Not to be confused with the burst of energy that sometimes occurs after reports of amplified quarterly earnings or the arrival of a charismatic new leader (both of those are real but tend to be short term), inspiration -- as defined and outlined in this book - is a discipline. It is a systematic approach that, when applied consistently, brings long-term, sustainable results.
 
So how do we inspire people? Well, it's all about learning to think differently and encouraging others to do the same. Unfortunately, for most of us, that's not something that happens all by itself. It is, however, a rigorous discipline that can be developed and sharpened with practice. It's also an approach. At Play, we call that process LAMSTAIH, which stands for Look At More Stuff; Think About It Harder. LAMSTAIH (pronounced "lamb's tie"), written in five-foot-high letters in Play's office, has also become part of the daily vocabulary of some of the largest corporations in the world, who hire Play to help them acquire the practical skills, leadership behavior, and cultural mindset to create ideas and drive innovation.
 
Look at More Stuff teaches you how to harness inspiration in order to achieve successful innovation. By focusing on the front end of the Inspiration-Creativity-Innovation continuum, this book brings a fresh perspective to a popular conversation that is experiencing fatigue. While other books on innovation focus on the output and organizational mechanics of Innovation, this book explores the often overlooked, and arguably, the most important, front-end of the continuum - people.
 
Look at More Stuff is designed to be an individual and organizational guide for harnessing Inspiration. It is filled with strategies, tactics, insights, and cases that show how you can instill inspiration at an individual, team, and organizational level. CEOs, managers and entrepreneurs alike will find this book an invaluable tool for navigating the ever-hungry innovation mandate and turning inspiration into a strategic competitive advantage. Readers will find road-tested recommendations that have been successfully implemented in leading organizations, digestible how-to's and colorful anecdotes told in Stefanovich's inimitable storytelling style.

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Über die Autorin bzw. den Autor

Andy Stefanovich, chief curator and provocateur at Prophet, has spent the past twenty years helping the world's leading companies drive innovation from the inside out. In 1990, Andy cofounded Play, a creativity and innovation company, which changed the way business does business. Play and Prophet joined forces in 2009. A popular and dynamic speaker, Stefanovich frequently delivers keynote addresses to leading international organizations and has been featured on CNBC and MSNBC. He lives in Richmond, Virginia. For more information, please visit www.prophet.com/lookatmore

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Why does real innovation elude so many companies, including those with the best technology, the cheapest resources, and even chief innovation officers? The problem is that they lack inspiration. Inspiration--as defined and outlined in this book--is a discipline (not to be confused with the real but short-lived burst of energy that sometimes occurs after quarterly earnings reports or the arrival of a charismatic new leader). It is a systematic approach that, when applied consistently, brings long-term, sustainable results.
 
Look At More teaches you how to harness inspiration by thinking differently--and to encourage others to do the same. Designed to be an individual and organizational hands-on guide, Look At More focuses on the front end of the Inspiration-Creativity-Innovation continuum. Using Stefanovich's proven LAMSTAIH approach (Look At More Stuff, Think About It Harder), leaders and employees can develop the practical skills, leadership behavior, and cultural mindset to consistently create ideas and drive innovation.
 
Built on the principles of the five M's for unleashing creativity within an organization, Look At More explores:
 
* Mood: The attitudes, feelings, and emotions that create the context for inspiration and creativity
 
* Mindset: The intellectual foundation and baseline capacity each of us has for getting inspired and thinking differently
 
* Mechanisms: The tools and processes of creativity at work
 
* Measurement: The qualitative and quantitative performance and the guidance for giving critical feedback
 
* Momentum: The active championing of celebrating inspiration and creativity to create a self-reinforcing cycle for growing innovation
 
Together the five M's can act as a diagnostic tool and a guide for inspiring individuals, empowering teams, and transforming organizations to become true models of innovation.

Aus dem Klappentext

Praise for Look At More
 
"Andy Stefanovich is a masterful storyteller and a true 'curator of inspiration.' Look At More gives you a dose of Andy's adrenaline and creative can-do spirit, and it provides you with a powerful how-to guide for inspiring workplace innovation that lasts."-Beth Comstock, chief marketing officer, GE
 
"Andy Stefanovich has always exhorted his clients to 'look at more stuff, think about it harder.' With this inspired and inspiring book, he shares dozens upon dozens of ways to put that principle to work. Look At More offers a way to real business transformation." -Daniel H. Pink, author, A Whole New Mind and Drive
 
"Andy offers the reader a unique insight into what it really takes to create innovation within the structure of a corporate environment today. Andy doesn't think outside the box. He blows it up and starts again, helping large corporations think and behave like start-ups." -Duncan Wardle, vice president, Creative Inc., Disney Company
 
"Andy Stefanovich delivers a host of innovative approaches to transform you and your business. The addictive narrative, while informative and actionable, is as creative as he wants us all to be."-Ivy Ross, executive vice president, marketing, Gap Brand at Gap Inc.
 
"Look At More gives business leaders a practical and comprehensive framework to build, maintain, and most importantly inspire innovation not only at work but in all parts of life."-Stew Friedman, Wharton professor and author, Total Leadership

Details zur Ausgabe

• Verlag: Jossey-Bass
• Erscheinungsdatum: 2011
• Sprache: Englisch
• ISBN 10: 0470949775
• ISBN 13: 9780470949771
• Einband: Gebundene Ausgabe
• Auflage: 1
• Anzahl der Seiten: 208
• Kontakt zum Hersteller: Wiley-VCH GmbH; product_safety@wiley.com; ; Boschstrasse 12; Weinheim; 69469; Deutschland