Strategic Management: Logic and Action - Softcover

Huff, Anne Sigismund; Floyd, Steven W.; Sherman, Hugh D.; Terjesen, Siri

 
9780471017936: Strategic Management: Logic and Action
Softcover
ISBN 10: 0471017930 ISBN 13: 9780471017936
Verlag: Wiley, 2008

Inhaltsangabe

Develop Your Strategic Thinking
 
We are all strategists. From a very early age, we've learned to formulate and execute strategies. The more understand about how to focus and apply this inherent strategic thinking, the more successful you'll be when you enter the workforce.
 
This concise text helps you develop your strategic thinking, and shows you why an organization interacts the way it does with customers, competitors, and other actors. The authors provide a wide range of organizational examples along with worksheets at the end of each chapter.
 
This essential guide to strategy features:
* Chapter Case Vignettes - each chapter includes several short case vignettes that inspire class discussion and facilitate critical thinking.
* Chapter Worksheets - Each chapter includes two worksheets that facilitate critical thinking.
* Chapter Worksheets - Each chapter includes two worksheets that facilitate analysis from cases, the Web, and first-hand experience.
* Web Exercises - Building upon key concepts indentified in each chapter, Web Exercises give you the opportunity to explore and apply what you have learned.

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.

Über die Autorin bzw. den Autor

Anne Sigismund Huff is the Founding Director of the Advanced Institute of Management Research (AIM), a UK wide management research initiative with offices based at the London Business School.
She is a visiting professor at the TUM Business School with a joint appointment at the Center for Advanced Teaching and Learning in the Social Sciences at the University of Colorado. She has also been on the faculty of Cranfield School of Management and a visiting Professor at London Business School. She received an MA in Sociology and a PhD in Management from Northwestern University, and has been on the faculty at UCLA and the University of Illinois.

Von der hinteren Coverseite

Develop Your Strategic Thinking

We are all strategists. From a very early age, we've learned to formulate and execute strategies. The more understand about how to focus and apply this inherent strategic thinking, the more successful you'll be when you enter the workforce.

This concise text helps you develop your strategic thinking, and shows you why an organization interacts the way it does with customers, competitors, and other actors. The authors provide a wide range of organizational examples along with worksheets at the end of each chapter.

This essential guide to strategy features:

  • Chapter Case Vignettes - each chapter includes several short case vignettes that inspire class discussion and facilitate critical thinking.
  • Chapter Worksheets - Each chapter includes two worksheets that facilitate critical thinking.
  • Chapter Worksheets - Each chapter includes two worksheets that facilitate analysis from cases, the Web, and first-hand experience.
  • Web Exercises - Building upon key concepts indentified in each chapter, Web Exercises give you the opportunity to explore and apply what you have learned.

Aus dem Klappentext

Develop Your Strategic Thinking
 
We are all strategists. From a very early age, we've learned to formulate and execute strategies. The more understand about how to focus and apply this inherent strategic thinking, the more successful you'll be when you enter the workforce.
 
This concise text helps you develop your strategic thinking, and shows you why an organization interacts the way it does with customers, competitors, and other actors. The authors provide a wide range of organizational examples along with worksheets at the end of each chapter.
 
This essential guide to strategy features:
* Chapter Case Vignettes - each chapter includes several short case vignettes that inspire class discussion and facilitate critical thinking.
* Chapter Worksheets - Each chapter includes two worksheets that facilitate critical thinking.
* Chapter Worksheets - Each chapter includes two worksheets that facilitate analysis from cases, the Web, and first-hand experience.
* Web Exercises - Building upon key concepts indentified in each chapter, Web Exercises give you the opportunity to explore and apply what you have learned.

„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.

Verlag
Wiley
Erscheinungsdatum
2008
Sprache
Englisch
ISBN 10 
0471017930
ISBN 13 
9780471017936
Einband
Taschenbuch
Auflage
1
Anzahl der Seiten
448
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Buchpark GmbH
gpsr@buchpark.de

Krügerweg 1
Trebbin
Brandenburg
14959
Deutschland