Managing and Using Information Systems: A Strategic Approach - Softcover

Pearlson, Keri E.; Saunders, Carol S.

Softcover

ISBN 10: 0471346446 ISBN 13: 9780471346449

Verlag: John Wiley and Sons (WIE), 2003

Inhaltsangabe

Book by Pearlson Keri E Saunders Carol S

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Críticas:

Description: This book arms non-technical managers with the insights and knowledge they need to become active participants in information systems decisions. They'll learn how IT relates to the organization, its overall strategy, and the individual; how information is managed in todya's organizations; how to recognize opportunities; and how to apply current technologies in new and innovative ways.

Reseña del editor:

Concepts are presented in clear, non--technical jargon. Presents proven strategies for integrating IT with business strategies to create competitive advantages for organizations. Current readings and Web links bring basic issues up to date with examples of how successful managers implement IT.

Über diese Auflage

• Verlag: John Wiley and Sons (WIE)
• Erscheinungsdatum: 2003
• ISBN 10: 0471346446
• ISBN 13: 9780471346449
• Einband: Tapa blanda
• Anzahl der Seiten: 346