Book by Allen Robert G
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Allen (Nothing Down: How to Buy Real Estate with Little or No Money Down; Multiple Streams of Income) has now moved on to espouse the web as the path to more wealth and personal freedom. The first third of the volume is simply hype. The middle third review marketing fundamentals as applied to the net -- material that one might find in any marketing text. The remainder devotes individual chapters to methods for making money on the Internet such as niche marketing, auto responders, selling links, placing ads on your web page, net auctions, and affiliations with companies who want access to your clients. Allen freely uses other individuals to explain concepts and, unlike many authors of this genre, gives them credit. The volume also has a reputable publisher, an author with a proven record of popularity, arguably less hyperbole than most, and a focus on marketing basics. Despite the ongoing shake-out in the high-tech arena, there is always an audience for get-rich-quick schemes, and Allen's latest title is a cut above the rest of the Tony Robbins or Dave Del Dotto ilk. An acceptable public library purchase.--Patrick J. Brunet, Western Wisconsin Tech Coll.
Praise for MULTIPLE STREAMS OF INTERNET INCOME
"If ever the world needed some help to succeed on the Internet, this is the moment. Robert Allen's new book is just in time to save the day."-Jack Trout, President, Trout & Partners, Ltd., author, Differentiate or Die
"Earning money ... serious money is no different than piloting a jet aircraft or baking an apple pie. You have to learn how and you must understand what you're doing. Robert Allen is a master flight instructor if you want your income to soar. He knows what 98% of our population have proven they don't know. Read his book and follow his advice. In a relatively short period of time you will become wealthy and be amazed at how much free time you have when you never have to worry about money."-Bob Proctor, author of the bestselling book You Were Born Rich
"The only thing better than the promise in the title of Robert Allen's wonderful Multiple Streams of Internet Income is the enlightening information in the book itself. And the only thing better than the book is the life a reader can lead after reading the book and taking the actions that are suggested. Of all the books I've read about earning money online, this one tops the list for a multiple stream of reasons."-Jay Conrad Levinson, author of the Guerrilla Marketing series
"Robert Allen has done it again! Multiple Streams of Internet Income is an exciting look into the many creative things you can do with your money in today's new economy. I can't wait to use its wisdom!" -Ken Blanchard, coauthor of The One Minute Manager(R) and Big Bucks!(R)
"Information is less expensive to manufacture, promote, and ship than hard products such as running shoes and CDs. Robert Allen shares how you can apply Internet technology to selling information: books, reports, articles, seminars, speeches, and consulting. There are a lot of fluff books on e-commerce. This one is detailed, accurate, and readable. Multiple Streams of Internet Income is not just a book; it's a complete and hands-on course in advanced commerce. Congratulations."-Dan Poynter, author, The Self-Publishing Manual
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