The Executive Memo: Guide to Persuasive Business Communications - Softcover

Sweetnam, Sherry

Softcover

ISBN 10: 0471571717 ISBN 13: 9780471571711

Verlag: John Wiley & Sons Inc, 1992

Inhaltsangabe

Book by Sweetnam Sherry

Über diesen Titel

Reseña del editor:

This guide demonstrates the author's techniques for writing persuasively and more effectively. It offers models of almost every business communication, including memos, sales letters, proposals, customer service letters and letters of apology, stressing the point that nearly all business writing is essentially salesmanship. The book includes over 40 practice exercises and self-checks to help readers organize their thoughts and develop their own unique writing styles.

Über diese Auflage

• Verlag: John Wiley & Sons Inc
• Erscheinungsdatum: 1992
• ISBN 10: 0471571717
• ISBN 13: 9780471571711
• Einband: Tapa blanda
• Anzahl der Seiten: 266