The Portable MBA in Strategy: Strategic management taught by today's best business minds. Leading-edge methods for anticipating and managing change (Portable MBA Series) - Hardcover

Fahey, Liam; Randall, Robert M

Hardcover

ISBN 10: 0471584983 ISBN 13: 9780471584988

Verlag: John Wiley & Sons, 1994

Inhaltsangabe

Strategic management and planning is no longer the province of directors, but falls equally on the shoulders of middle managers. This volume offers the insights of top strategic thinkers from leading US business schools, including Harvard, Northwestern, Dartmouth, Stanford, Michigan, Wharton and the Cranfield School of Management in England. From tackling issues of corporate, business and global strategy to analyzing industrial, technological and organizational factors, the volume defines the current terms involved and offers practical suggestions for implementing strategies in any business environment. The "Portable MBA" series has been developed to cover the range of business functions in a typical MBA course. Each book offers practical overviews of insights and information needed for the MBA programmes. Although not specifically designed as a course book, each book relates to part of a typical MBA course.

Details zur Ausgabe

• Verlag: John Wiley & Sons
• Erscheinungsdatum: 1994
• Sprache: Englisch
• ISBN 10: 0471584983
• ISBN 13: 9780471584988
• Einband: Gebundene Ausgabe
• Anzahl der Seiten: 484
• Kontakt zum Hersteller: WROX; https://www.wiley.com/en-us; ; 111 River Street; Hoboken; NJ; 7030; USA
• Verantwortliche Person: Nicht verfügbar