Money for Content and Your Clicks for Free: Turning Web Sites, Blogs, and Podcasts into Cash: A Guide to Making Money on the Web - Softcover

Frazer, J. D.

Softcover

ISBN 10: 047174753X ISBN 13: 9780471747536

Verlag: Hungry Minds Inc,U.S., 2005

Inhaltsangabe

Want to make money from your creativity? Here's how

If you're a blogger or podcaster, an artist or musician, or someone who creates any other type of online content and dream of earning income from your creative efforts, you have endless options on the Internet. But to seize them, you must become part businessperson--a creative entrepreneur. If that thought intimidates you, you're not alone.

JD Frazer has been there, and he shares with you everything you must know about syndication, advertising, branding, merchandising, copyright protection, ethical considerations, how to attract consumers, and more. If you want to earn a living from what you create, here's what you need to do:
* Make wise decisions that protect your intellectual property and your interests
* Approach the subject of paying for content without alienating your audience
* Understand the realities of self-syndication
* Weigh the advantages and disadvantages of membership features on your Web site
* Learn how branding and merchandising apply to your art
* Be prepared for fame as well as anonymity, and the hazards of both
* Recognize the ethical balance that exists between creator and consumer
* Explore online resources that assist the creative entrepreneur


Visit our Web site at www.wiley.com/compbooks

Über diesen Titel

Über die Autorin bzw. den Autor

JD Frazer (BC, Canada) is a cartoonist and writer who enjoys a readership in excess of 1.5 million fans internationally. His site, Userfriendly.org, is the first stop on the Web in the morning for a vast number of Information Technology professionals. He has spoken at more than 50 events as both keynote speaker and panelist, on topics related to the business of online content, intellectual property, and online communities. He has consulted for companies on online consumer trends, online community development, and content development. His popular books with O’Reilly and Associates have sold more than 100,000 copies.

Von der hinteren Coverseite

Want to make money from your creativity? Here's how

If you're a blogger or podcaster, an artist or musician, or someone who creates any other type of online content and dream of earning income from your creative efforts, you have endless options on the Internet. But to seize them, you must become part businessperson?a creative entrepreneur. If that thought intimidates you, you're not alone.

JD Frazer has been there, and he shares with you everything you must know about syndication, advertising, branding, merchandising, copyright protection, ethical considerations, how to attract consumers, and more. If you want to earn a living from what you create, here's what you need to do:

• Make wise decisions that protect your intellectual property and your interests
• Approach the subject of paying for content without alienating your audience
• Understand the realities of self-syndication
• Weigh the advantages and disadvantages of membership features on your Web site
• Learn how branding and merchandising apply to your art
• Be prepared for fame as well as anonymity, and the hazards of both
• Recognize the ethical balance that exists between creator and consumer
• Explore online resources that assist the creative entrepreneur

Visit our Web site at www.wiley.com/compbooks

Details zur Ausgabe

• Verlag: Hungry Minds Inc,U.S.
• Erscheinungsdatum: 2005
• Sprache: Englisch
• ISBN 10: 047174753X
• ISBN 13: 9780471747536
• Einband: Taschenbuch
• Anzahl der Seiten: 240
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: Nicht verfügbar