The practice of countertrade--accepting goods as partial or complete payment in international operations--has a variety of uses and benefits for businesses. This clear, thorough treatment outlines effective strategies and organizational structures for executing countertrade operations and explains the unique aspects of countertrading with government buyers by contrasting it with conventional trading with private businesses. It also shows how corporations can use it to penetrate new markets, increase market share, and establish new trading operations. While the book is applications-oriented, it explains the forces leading to the development of countertrade practices and gives enough background information to allow corporations to prepare convincing proposals for buyer countries. Included are a directory of countertrade service organizations, a strategic process chart for transactions, and a countertrade synery matrix.
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Anbieter: ThriftBooks-Dallas, Dallas, TX, USA
Hardcover. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Bestandsnummer des Verkäufers G0471847119I3N00
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Zustand: good. A copy that has been read, remains in good condition. All pages are intact, and the cover is intact. The spine and cover show signs of wear. Pages can include notes and highlighting and show signs of wear, and the copy can include "From the library of" labels or previous owner inscriptions. 100% GUARANTEE! Shipped with delivery confirmation, if you're not satisfied with purchase please return item! Ships via media mail. Bestandsnummer des Verkäufers OTV.0471847119.G
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Hardcover. Zustand: Fine. 1st Edition. Fine Hardcover in Very Good Dust Jacket; attractively bound in royal blue with bright, distinct gilt spine lettering; hints of light shelf wear at upper and lower spine edge; xx + 235 pages including, list of abbreviations, 22 chapters, tables/charts, figures, formulas, appendix, selected bibliography, and index; Authors: Costas G. Alexandrides, Professor of Management, Georgia State University, Director, International Market Information System, Atlanta, Georgia, and Barbara L. Bowers, Associate Director, International Market Information System, Atlanta, Georgia; a securely bound book; a scholarly work. Bestandsnummer des Verkäufers 22939
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