The Solid Gold Mailbox: How to Create Winning Mail Order Campaigns by the Man Who's Done It All - Hardcover

Weintz, Walter H.

 
9780471850267: The Solid Gold Mailbox: How to Create Winning Mail Order Campaigns by the Man Who's Done It All

Inhaltsangabe

Tells the stories of successful mail-order businesses, offers advice on creating effective copy, and discusses mailing lists, subsidiary sales, and marketing problems

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