This book presents a blueprint that shows anyone selling a product or service by mail how to multiply their earnings. Focusing on the small business ($10,000 - &250,000) it lays out in plain yet thorough detail how to create an offer that customers will respond how to follow through with an appropriate response, and write and design direct mail brochures and letters. Featuring hundreds of examples from the author's experience, it shows how to find and select the right mailing lists, use card decks, predict profits, gain on competitors with a single promotional device and more.
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This book presents a blueprint that shows anyone selling a product or service by mail how to multiply their earnings. Focusing on the small business ($10,000 - &250,000) it lays out in plain yet thorough detail how to create an offer that customers will respond how to follow through with an appropriate response, and write and design direct mail brochures and letters. Featuring hundreds of examples from the author's experience, it shows how to find and select the right mailing lists, use card decks, predict profits, gain on competitors with a single promotional device and more.
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Versandziele, Kosten & DauerAnbieter: Wonder Book, Frederick, MD, USA
Zustand: Good. Good condition. Good dust jacket. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. Bestandsnummer des Verkäufers X03B-01113
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Anbieter: Wonder Book, Frederick, MD, USA
Zustand: Good. Good condition. Good dust jacket. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. Bundled media such as CDs, DVDs, floppy disks or access codes may not be included. Bestandsnummer des Verkäufers I02M-02136
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Anbieter: Virtuous Volumes et al., Wilson, WI, USA
Hard Cover. Fine/Very Good+ to Near Fine. Third Printing. 8vo - over 7¾" - 9¾" tall. ISBN:0-471-87908-8. Red covers with gold lettering. White areas of d/j lightly yellowed. 382 pages. Bestandsnummer des Verkäufers 004510
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