The Expert Executive: Using A.I.and Expert Systems for Financial Management, Marketing, Production and Strategy - Hardcover

Hertz, David B.

 
9780471896777: The Expert Executive: Using A.I.and Expert Systems for Financial Management, Marketing, Production and Strategy
Hardcover
ISBN 10: 0471896772 ISBN 13: 9780471896777
Verlag: John Wiley & Sons Inc, 1987

Inhaltsangabe

The Expert Executive explores business applications of artificial intelligence and expert systems so that executives and professionals can understand and use them effectively in their own environments. Written in a practical, non-technical style, it relates artificial intelligence and expert systems to a variety of business tasks, with real-life examples including: how DEC developed an expert system to outmarket IBM and improve its bottom line; how Corning Glass came up with an expert system to control the quality of its products; how American Express uses expert systems to cut down on credit card fraud; and much more.

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Verlag
John Wiley & Sons Inc
Erscheinungsdatum
1987
Sprache
Englisch
ISBN 10 
0471896772
ISBN 13 
9780471896777
Einband
Gebundene Ausgabe
Anzahl der Seiten
254
Kontakt zum Hersteller
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Verantwortliche Person
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