Media/Impact: An Introduction to Mass Media - Softcover

Biagi, Shirley

Softcover

ISBN 10: 0495565962 ISBN 13: 9780495565963

Verlag: Wadsworth Publishing Co Inc, 2008

Inhaltsangabe

Book by Biagi Shirley

Über diesen Titel

Reseña del editor:

From media history to today's rapid-fire changes, MEDIA/IMPACT takes you on a tour of the events, people, and technologies that have shaped and are shaping the industry. Known for its engaging writing style, currency, and visual appeal, this book explores the converged mass media--its industries and support industries as well as the legal, ethical, social, global, and technological issues that accompany them. Emphasizing the impact of the media on individuals and society, the book illustrates that the media are foremost in the business of making money and shows you what it's like to work in each industry. Included are media literacy case studies, an extensive online media careers guide, and a new collection of video clips.

Über diese Auflage

• Verlag: Wadsworth Publishing Co Inc
• Erscheinungsdatum: 2008
• ISBN 10: 0495565962
• ISBN 13: 9780495565963
• Einband: Tapa blanda
• Anzahl der Seiten: 400