This book describes the ways in which politicians, church leaders, generals, leaders of national movements and others try to influence our use of language. Professor Cooper argues that language planning is never attempted for its own sake. Rather it is carried out for the attainment of nonlinguistic ends such as national integration, political control, economic development, the pacification of minority groups, and mass mobilization. Many examples are discussed, including the revival of Hebrew as a spoken language, feminist campaigns to eliminate sexist bias in language, adult literacy campaigns, the plain language movement, efforts to distinguish American from British spelling, the American bilingual education movement, the creation of writing systems for unwritten languages, and campaigns to rid languages of foreign terms. Language Planning and Social Change is the first book to define the field of language planning and relate it to other aspects of social planning and to social change. The book is accessible and presupposes no special background in linguistics, sociology or political science. It will appeal to applied linguists and to those sociologists, economists and political scientists with an interest in language.
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Anbieter: Prior Books Ltd, Cheltenham, Vereinigtes Königreich
Hardcover. Zustand: Like New. First Edition. A bright, clean hardback, firm and square with strong joints, just a few very minor rubs. Hence a non-text page is stamped 'damaged'. Despite such this book is actually nearly new condition. Thus it looks and feels unread with contents that are crisp, fresh and tight. Now offered for sale at a special bargain price. Bestandsnummer des Verkäufers 124698
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hardcover. Zustand: New. In shrink wrap. Looks like an interesting title! Bestandsnummer des Verkäufers Q-0521333598
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Zustand: New. This book describes the ways in which politicians, church leaders, generals, leaders of national movements, and others try to influence our use of language. It defines the field of language planning and relates it to other aspects of social planning and social change. Num Pages: 228 pages, black & white illustrations. BIC Classification: CFB. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 238 x 160 x 27. Weight in Grams: 502. . 1990. hardcover. . . . . Bestandsnummer des Verkäufers V9780521333597
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Zustand: New. pp. 228. Bestandsnummer des Verkäufers 26417355
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Anbieter: CitiRetail, Stevenage, Vereinigtes Königreich
Hardcover. Zustand: new. Hardcover. This book describes the ways in which politicians, church officials, generals, and other leaders try to influence our use of language. Using many examples, Professor Cooper argues that language planning is never attempted for its own sake, but rather for the attainment of nonlinguistic ends. Examples discussed include the revival of Hebrew as a spoken language, feminist campaigns to eliminate sexist bias in language, adult literacy campaigns, the plain language movement, efforts to distinguish American from British spelling, the American bilingual education movement, the creation of writing systems for unwritten languages, and campaigns to rid languages of foreign terms. This is the first book to define the field of language planning and relate it to other aspects of social planning and to social change. This book describes the way in which politicians, church leaders, generals, leaders of national movements and others try to influence our use of language. Using many examples, the author argues that language planning is never attempted for its own sake, but rather for the attainment of nonlinguistic ends. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Bestandsnummer des Verkäufers 9780521333597
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