Entertainment Industry Economics: A Guide for Financial Analysis - Hardcover

Vogel, Harold L.

Hardcover

ISBN 10: 0521470706 ISBN 13: 9780521470704

Verlag: Cambridge University Press, 1995

Inhaltsangabe

Each year Americans spend at least 100 billion hours and over $100 billion on legal forms of entertainment. In this newly revised book, Harold Vogel, a senior entertainment industry at Merrill Lynch & Co., examines the business economics of the major entertainment enterprises: movies and television programming, music, broadcasting, cable television, casino gambling and wagering, sports, performing arts, theme parks, and toys.

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Críticas:

"Vogel, a senior official with Merrill Lynch, continues to provide us with the best single book on capital investment in the whole communication field, including chapters on motion pictures, television programming, the music business. broadcasting, cable, toys and games, gaming and wagering, sports, performing arts, and amusement and theme parks." Communication Booknotes "Entertainment Industry Economics is one of the most important books of the deacde which analyzes the fight for the consumer's entertainment dollar. Vogel provides investors, executives, lawyers, accountants, MBA's and general readers with a firm understanding of how the various entertainment industries operate and how those industries relate to the economy as a whole." Sports Form "For the investor who is looking for a comprehensive and detailed source of information on the economics of entertainment, Harold Vogel's book will be the definitive publication. and essential reading." The Market Chronicle "A comprehensive, up-to-date reference guide to the financing, production, distribution and marketing of leisure goods or services in the USA." The Book Exchange "Harold Vogel knows the entertainment industry. He thinks clearly and writes well. This ia a valuable bok for anyone who follows the industry." Dennis Stanfill, Former Chairman of the Board, Twentieth Century-Fox Film Corporation "Designed to be accessible to general readers, but may be used as a text for graduate or undergraduate students or as a reference for professionals." Journal of Economic Literature

Reseña del editor:

Each year Americans spend at least 100 billion hours and over $100 billion on legal forms of entertainment. In this newly revised book, Harold Vogel examines the business economics of the major entertainment enterprises: movies and television programming, music, broadcasting, cable television, casino gambling and wagering, sports, performing arts, theme parks, and toys. This version differs significantly from its predecessors through its more globalized perspective: new dimensions of the international broadcasting, cable, film, and music industries have been added. The result is a comprehensive, up-to-date reference guide to the economics, financing, production, and marketing of entertainment in the United States and overseas. Investors, executives, lawyers, arts administrators, accountants, M.B.A.s, journalists and general readers will find that the book provides a strong foundation for understanding how entertainment industries operate.

Über diese Auflage

• Verlag: Cambridge University Press
• Erscheinungsdatum: 1995
• ISBN 10: 0521470706
• ISBN 13: 9780521470704
• Einband: Tapa dura
• Auflage: 3
• Anzahl der Seiten: 464