The Economic Regulation of Broadcasting Markets Paperback: Evolving Technology and Challenges for Policy - Softcover

Softcover

ISBN 10: 0521696348 ISBN 13: 9780521696340

Verlag: Cambridge University Press, 2007

Inhaltsangabe

New technology is revolutionizing broadcasting markets. Television, newspapers, telecoms and the internet compete ever more fiercely for audience attention. How should public policy respond? Using the insights of modern microeconomics, this book provides a state-of-the-art analysis of the power of regulation to shape and control broadcasting markets.

Über diesen Titel

Críticas

'These essays are indispensable to anyone involved in either broadcasting policy or media strategy. They offer a rigorous analysis of the issues facing regulators and politicians in the face of the rapid evolution of both the technologies and the shape of broadcasting markets, and they set out the empirical evidence available now as well as highlighting some important research gaps. The book provides a truly impressive overview of our state of knowledge on the regulation of this important and sensitive industry.' Diane Coyle, Member of the Competition Commission and Visiting Professor at the University of Manchester

'This book provides an extensive survey of a number of topics relating to the broadcasting industry. On the empirical side, it contains comparative evidence on the EU, US and OECD countries, econometrics of mergers, technological issues. On a more theoretical side, it covers issues related to regulation and competition policy and their respective roles, vertical integration problem, and the difficult problem of two-sided market issues in the media industry. It is a major contribution to the analysis of a field that has become ever more important because of the convergence between media and telecommunication sectors. Both researchers and practitioners should read these analyses carefully.' Anne Perrot, Vice-President, French Competition Council

Biografía del autor

Paul Seabright is Professor of Economics at the University of Toulouse.

Jürgen von Hagen is director of the Center for European Integration Studies in Bonn.

Details zur Ausgabe

• Verlag: Cambridge University Press
• Erscheinungsdatum: 2007
• ISBN 10: 0521696348
• ISBN 13: 9780521696340
• Einband: Tapa blanda
• Sprache: Englisch
• Anzahl der Seiten: 370
• Herausgeber: Seabright Paul