Book by Keller Gerald Warrack Brian
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This best-selling text teaches students how to apply statistics to real business problems through the authors' unique approach. Keller and Warrack teach students a three-step approach to problem solving: to identify the right technique by focusing on the relationship between the problem and the data; to solve the problem by hand calculation, or by using Microsoft Excel or MINITAB; and to interpret the results. Step-by-step instructions for both Excel and MINITAB are integrated throughout the book. This approach offers maximum flexibility to instructors wishing to teach concepts primarily by hand or with the computer (Excel or MINITAB) or by using both computer and hand calculation methods."
Statistics in the Workplace Boxes introduce the reader to how the statistical techniques being discussed are used by finance, marketing, operations, accounting, and human resource professionals in their work. Sections are included that discuss how concepts are applied to further study in the areas of finance, operations management, accounting, marketing, and human resources. Applications including Portfolio Diversification, Market Segmentation, Pay Equity, Taguchi Methods and Auditing are used to further motivate and clarify statistical usage in business and econometrics. The 3-step Problem Solving Approach provides users with the skill to immediately apply statistics to real problems-1. Identify (identify the right method); 2. Solve (analyzing the problem by hand and with Excel and Minitab); 3. Interpret (interpreting the results of the analysis). This approach helps users not only learn how to apply the right methods to problems but also teaches them the logic of statistics of applying them.
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