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Google Advertising Tools: Cashing in with AdSense, AdWords, and the Google APIs - Softcover

Davis, Harold

 
9780596101084: Google Advertising Tools: Cashing in with AdSense, AdWords, and the Google APIs
Softcover
ISBN 10: 0596101082 ISBN 13: 9780596101084
Verlag: O'Reilly & Associates, 2006

Inhaltsangabe

Presents strategies for writing a successful Internet advertising campaign using Google AdSense and AdWords.

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Über die Autorin bzw. den Autor

Harold Davis is a strategic technology consultant, hands-on programmer, and author of many well-known books. He's also a popular speaker at trade shows and conventions, giving presentations on topics ranging from digital photography to wireless networking, web services, and programming methodologies. Books include: "Building Research Tools For Google for Dummies" (Wiley), "Learn How to Program Using Any Web Browser" (Apress), "Red Hat Linux 9: Visual QuickPro Guide", and "Visual Basic .NET: Visual QuickStart Guide" (both Peachpit Press). Harold has served as a consultant for investment funds, technology companies, and Fortune 500 corporations. In recent years, he has been VP of Strategic Development at YellowGiant Corporation, a company providing infrastructure for Internet marketing, Chief Technology Officer at a CRM analytics startup, a Technical Director at Vignette Corporation, a leader in customer-centric content management, and a Principal in the enterprise consulting practice at Informix Software.

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Verlag
O'Reilly & Associates
Erscheinungsdatum
2006
Sprache
Englisch
ISBN 10 
0596101082
ISBN 13 
9780596101084
Einband
Taschenbuch
Auflage
1
Anzahl der Seiten
352
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Nicht verfügbar