Understanding Company Strategy: An Introduction to Thinking and Acting Strategically - Softcover

Houlden, Brian

 
9780631191476: Understanding Company Strategy: An Introduction to Thinking and Acting Strategically
Softcover
ISBN 10: 063119147X ISBN 13: 9780631191476
Verlag: Blackwell Publishers, 1993

Inhaltsangabe

This is a basic introduction to company strategy. It assumes no previous knowledge of the concepts and techniques involved and should be useful to practising managers new to strategy and to business students. The book is designed to be highly accessible and practical. It shows how strategic thinking can be developed in any company and how it can really contribute to improving a companies performance. It offers guidance on the implementation of strategic plans and uses case studies drawn from the author's consultancy work. The book should be useful for anyone needing a quick but reliable grounding.

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.

Verlag
Blackwell Publishers
Erscheinungsdatum
1993
Sprache
Englisch
ISBN 10 
063119147X
ISBN 13 
9780631191476
Einband
Taschenbuch
Anzahl der Seiten
256
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Nicht verfügbar

Weitere beliebte Ausgaben desselben Titels

9780631200901: Understanding Company Strategy: An Introduction to Analysis and Implementation

Vorgestellte Ausgabe

ISBN 10:  0631200908 ISBN 13:  9780631200901
Verlag: Blackwell Publishers, 1996
Softcover