A Multiple-Product Sales Force Allocation Model (Classic Reprint) - Hardcover

Montgomery, David Bruce

Hardcover

ISBN 10: 0666810494 ISBN 13: 9780666810496

Verlag: Forgotten Books, 2019

Inhaltsangabe

Excerpt from A Multiple-Product Sales Force Allocation Model

Most Of the management science research reported to date on problems Of personal selling has been concerned with some type Of sales effort allocation decision. Given that the sales force available to a firm for some short-term planning period is typically a fixed and scarce resource, the basic management question to be answered is, how should the salesmen be utilized in order to maximize profits?

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Details zur Ausgabe

• Verlag: Forgotten Books
• Erscheinungsdatum: 2019
• ISBN 10: 0666810494
• ISBN 13: 9780666810496
• Einband: Tapa dura
• Sprache: Englisch
• Anzahl der Seiten: 86
• Kontakt zum Hersteller: Nicht verfügbar