The Simple 3-Step Process That Ensures Direct Mail Success: How Small Businesses Can Make Huge Profits Using Direct Mail - Softcover

Lee, Travis

 
9780692059241: The Simple 3-Step Process That Ensures Direct Mail Success: How Small Businesses Can Make Huge Profits Using Direct Mail

Inhaltsangabe

Any Size Business Can Profit From Direct Mail, You Just Need These THREE THINGS… Direct mail can provide a great return on your marketing dollar, if done correctly. But too many businesses go at it haphazardly, with no strategy or game plan in place before they start. They simply ‘wing it’ and hope for the best. That’s a bad business strategy for anything, but it can be multiplied and worsened with direct mail. In this book, Travis Lee (co-founder and president of 3D Mail) reveals the 3-pronged “plan of attack” that virtually ensures direct mail success. While this 3-pronged direct mail system is nothing new (it’s been around since the late 1800’s), it’s rarely spoken about, except for in the most exclusive direct mail circles. If you’re considering the use of direct mail, this book will save you thousands of dollars and hundreds of hours in mistakes, errors and frustration. Don’t’ play blind archery. Don’t do this by yourself. Uncover the secrets used by elite direct mail professionals throughout the world that any business owner can use to multiple their sales and income.

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Über die Autorin bzw. den Autor

Travis Lee is internationally known as the expert in getting direct mail delivered, opened and read. As co-founder and president of 3D Mail, he generates huge returns for thousands of businesses each year who use his innovative and effective marketing strategies. His unique, yet tested marketing methods have helped add millions of dollars in sales to a wide variety of businesses, from “kitchen-table-run” sole-proprietors, to National and Multi-National businesses mailing millions of pieces of mail a year. His techniques and strategies move seamlessly between the business-to-business and business-to-consumer worlds and consistently provide positive returns of 200% to over 3500% for his clients. He is the “Go-To-Guy” to many of the top marketers in the country for 3D Mail ideas and implementation, including Dan Kennedy, and his company, GKIC, Bill Glazer, Chris Cardell, and his clients include a “Who’s Who List” of top direct marketers in the world. He is also a sought after speaker, speaking to thousands of business owners each year throughout the country. Since 2008 he has help create some of the most successful direct mail campaigns, specifically designed to give small businesses and entrepreneurs a leg-up against the competition. He is the creator of the 3D Mail Direct Marketing System, through which his company provides specialized direct mail and ready-to-use sales letters to thousands of clients around the world. When he isn’t working, Travis loves spending time with his family (wife Jen, son Carson, daughter Whitney and Gold Retriever Kona), traveling, snow-skiing, camping, and boating around the beautiful Pacific Northwest.

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