Inside Strategy: Value Creation from within Your Organization - Softcover

Galloway, Shawn M.; Mathis, Terry L.

 
9780692631898: Inside Strategy: Value Creation from within Your Organization
Softcover
ISBN 10: 0692631895 ISBN 13: 9780692631898
Verlag: SCE Press, 2016

Inhaltsangabe

Ask any two people what strategy is and you’re likely to get two different answers. Ask those same two people how strategic thinking generates value at all levels from within an organization and you’ll probably be met with blank stares. Ever since strategy gained currency as an organizational concept in the 1960s, there’s been confusion about how to define it. Strategy isn’t a detailed plan of action. Nor is it a corporate vision, or an objective, or a mission statement. Strategy is not what to think. It’s how to think. Most books on strategy focus on external strategy: competition with rivals in business, or overcoming the enemy on the battlefield. This book is different. The authors take strategic thinking and give it a new focus of attention inside your organization. Inside Strategy is aimed at aligned continual performance improvement. Inside Strategy gives you - and everyone in your organization - a method of managing an unknown future to create new value for your internal and external customers, every day.

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Reseña del editor

Ask any two people what strategy is and you’re likely to get two different answers. Ask those same two people how strategic thinking generates value at all levels from within an organization and you’ll probably be met with blank stares. Ever since strategy gained currency as an organizational concept in the 1960s, there’s been confusion about how to define it. Strategy isn’t a detailed plan of action. Nor is it a corporate vision, or an objective, or a mission statement. Strategy is not what to think. It’s how to think. Most books on strategy focus on external strategy: competition with rivals in business, or overcoming the enemy on the battlefield. This book is different. The authors take strategic thinking and give it a new focus of attention inside your organization. Inside Strategy is aimed at aligned continual performance improvement. Inside Strategy gives you - and everyone in your organization - a method of managing an unknown future to create new value for your internal and external customers, every day.

„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.

Verlag
SCE Press
Erscheinungsdatum
2016
Sprache
Englisch
ISBN 10 
0692631895
ISBN 13 
9780692631898
Einband
Tapa blanda
Anzahl der Seiten
200
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Nicht verfügbar