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Inhaltsangabe
This handbook is based on research by Cranfield University School of Management, where the growth performance of some 15,000 independent firms in the UK is reviewed each year. The results are used to provide a management blueprint for significant growth and development. Each key area is dealt with using an integrated approach with assignments and useful case studies. The subjects covered include: financial management and control; human resource management; marketing strategy; organizational assessment; acquisitions, mergers and joint ventures; visionary leadership; e-business strategy; managing change; and constructing the complete business plan.
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Über die Autorin bzw. den Autor
Colin Barrow is Head of the Enterprise Group at the Cranfield School of Management. He has written numerous books including The Business Plan Workbook and Financial Management for the Small Business, both published by Kogan Page. Robert Brown directed the Graduate Enterprise Programme at Cranfield and leads the course on Entrepreneurship, part of their MBA programme. He is co-author of The Business Plan Workbook.
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- VerlagKogan Page
- Erscheinungsdatum2001
- ISBN 10 0749434899
- ISBN 13 9780749434892
- EinbandTapa blanda
- SpracheEnglisch
- Auflage1
- Anzahl der Seiten400
- Kontakt zum HerstellerNicht verfügbar
EUR 3,06
EUR 6,55 für den Versand von Vereinigtes Königreich nach Deutschland
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Business Enterprise Handbook: A Complete Guide to Achieving Profitable Growth for All Entrepreneurs and SMEs ('Sunday Times' Business Enterprise)
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Zustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In good all round condition. Dust Jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,900grams, ISBN:9780749434892. Bestandsnummer des Verkäufers 8441154
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BUSINESS ENTERPRISE HANDBOOK: A Complete Guide to Achieving Profitable Growth for All Entrepreneurs and SMEs ("Sunday Times" Business Enterprise)
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Zustand: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Bestandsnummer des Verkäufers 6545-9780749434892
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BUSINESS ENTERPRISE HANDBOOK: A Complete Guide to Achieving Profitable Growth for All Entrepreneurs and SMEs ("Sunday Times" Business Enterprise)
Anbieter: AwesomeBooks, Wallingford, Vereinigtes Königreich
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Zustand: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Bestandsnummer des Verkäufers 7719-9780749434892
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