The Category Management in Purchasing: A Strategic Approach to Maximize Business Profitability - Hardcover

O'Brien, Jonathan

Hardcover

ISBN 10: 0749452579 ISBN 13: 9780749452575

Verlag: Kogan Page Ltd, 2009

Inhaltsangabe

Category management is a technique used to understand markets, analyze spending and make purchasing decisions that save money. It provides a way to move from accepting mediocre goods and services at high cost to managing supply in a way that delivers real value. By altering how goods are categorized and supplied, category management helps shift sourcing from an error-prone transaction to a value-creating endeavor.

Aided by case studies and practical examples, this book provides a clear definition and understanding of category management. Jonathan O'Brien presents a step-by-step process for implementing category management in line with a company’s overall business strategy. Using this process, readers will be able to analyze complex sourcing situations and develop innovative and creative sourcing proposals.

Case studies focus on transnational organizations (GlaxoSmithKline), many of them US-based (Haynes, Sara Lee).

Über diesen Titel

Über die Autorin bzw. den Autor

Jonathan O'Brien is the CEO of Positive Purchasing Ltd, based in Plymouth, UK. With over 33 years of experience, he has helped equip global organizations to increase their purchasing capability through digital platforms, training, education and working directly with practitioners and executive teams. He is the author of Supplier Relationship Management, Negotiation for Procurement and Supply Chain Professionals, The Buyer's Toolkit, and Sustainable Procurement, all published by Kogan Page.

Details zur Ausgabe

• Verlag: Kogan Page Ltd
• Erscheinungsdatum: 2009
• Sprache: Englisch
• ISBN 10: 0749452579
• ISBN 13: 9780749452575
• Einband: Gebundene Ausgabe
• Anzahl der Seiten: 302
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: Nicht verfügbar