Different Thinking: Creative Strategies for Developing the Innovative Business - Softcover

FOERSTER, Anja

Softcover

ISBN 10: 0749453907 ISBN 13: 9780749453909

Verlag: Kogan Page, 2009

Inhaltsangabe

<div><i>Different Thinking</i> is a manifesto for a new management.&#160; A management that upends long-held industry conventions, fearlessly challenges the old guard, and strives to amaze customers with innovative and unique products and services.</div><div>&#160;</div><div>Featuring case studies from major international brands and companies including Apple, Virgin, BMW, and Starbucks, the authors illustrate how taking such innovative approaches has worked in practice.</div><div>&#160;</div><div>Written in an accessible and practical style, <i>Different Thinking</i> offers business and management practitioners the opportunity to re-energize, transform and significantly increase the value of their organizations.</div>

Über diesen Titel

Über die Autorinnen und Autoren

Anja Foerster is an owner and managing partner of the Labor fuer Business Querdenken. Both authors are consultants to businesses of all types and sizes on the subject of innovative business solutions.

Peter Kreuz is the owner of the Labor fuer Business Querdenken an international consulting firm dedicated to equipping leaders for a world of change.

Details zur Ausgabe

• Verlag: Kogan Page
• Erscheinungsdatum: 2009
• Sprache: Englisch
• ISBN 10: 0749453907
• ISBN 13: 9780749453909
• Einband: Taschenbuch
• Anzahl der Seiten: 208
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: Nicht verfügbar