Strategic Operations Management - Softcover

Brown, Steve

Softcover

ISBN 10: 0750663197 ISBN 13: 9780750663199

Verlag: Routledge, 2004

Inhaltsangabe

This is a substantial new edition of a successful textbook which continues to have a sensible and 'easy to read' style. Each Chapter has a past/present/future theme with a real strategic approach. Strategic Operations Managment shows operations as combining products and services into a complete offer for the customer. Services are therefore seen as key and are integrated throughout the material in each chapter. Manufacturing, service supply and other key factors are all shown to be in place. In an era where companies are fond of talking about core competences but still struggle to understand their operations, this is an important for academics and practitioners alike. Only when managers understand their operations will they be able to leverage them into any sort of capabilities that will lead to competitive advantage. Online tutor resource materials accompany the book.

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“Brilliant. Compulsory reading for every student in Business/Management Schools. Strategic Ops Mgmnt is brought to life in ten clearly written chapters."

Professor Chris Hope, Professor of Service Quality, Bradford University School of Management

“Strategic Ops Mgmnt provides a good synthesis of a range of thinking into why ops mgmnt is ‘strategic’, plus excellent short case studies.”

Professor Mark Dodgson, Director, Technology and Innovation Management Centre, UQ School of Business, University of Queensland

“Strategic Operations Management is excellent, a real contribution to the developing field of Operations Strategy. A must for all serious students and practitioners alike.”

Tom Mullen, Deputy Director of Operations, Strathclyde Graduate Business School

“It is a breath of fresh air in what is the new paradigm in the teaching of operations management...this will be right on target with fulfilling a true strategic approach”.

Dr Joseph L. Cavinato, Distinguished Professor of Supply Chain management and senior Vice President, National Association of Purchasing Management, Arizona state university, USA.

“The book sheds new light on the strategic importance of ops mgmnt for the competitiveness of both manufacturing and service organizations”.

Professor Ted Lindblom, School of Economics and Commercial Law, Gothenburg University Sweden.

Details zur Ausgabe

• Verlag: Routledge
• Erscheinungsdatum: 2004
• Sprache: Englisch
• ISBN 10: 0750663197
• ISBN 13: 9780750663199
• Einband: Tapa blanda
• Auflage: 2
• Anzahl der Seiten: 426
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: Nicht verfügbar