Marketing Through Search Optimization: How People Search and How to be Found on the Web - Softcover

Salter, Ben; Michael, Alex

Softcover

ISBN 10: 0750683473 ISBN 13: 9780750683470

Verlag: Routledge, 2007

Inhaltsangabe

Marketing Through Search Optimization, Second Edition, is the step-by-step marketer's guide to improving your web ranking in search engines and getting your site listed effectively in online directories. Search engine placement has become a key task for those engaged in website marketing because good positioning in search engines and directories dramatically increases visitor traffic. Optimizing search engine ranking will be the most important and cost-effective way of marketing your website, and customers use search engines more than any other method to locate websites.

Submitting to search engines is only part of the challenge. It is also vital to prepare a website through "search engine optimization," ensuring that your web pages are accessible and focused in ways that drive traffic to your site.

Über diesen Titel

Über die Autorin bzw. den Autor

Alex Michael, Ben Salter

Details zur Ausgabe

• Verlag: Routledge
• Erscheinungsdatum: 2007
• Sprache: Englisch
• ISBN 10: 0750683473
• ISBN 13: 9780750683470
• Einband: Tapa blanda
• Auflage: 2
• Anzahl der Seiten: 250
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: Nicht verfügbar