This is the resource for setting up and managing an optometric practice. Special attention is given to the selection of a practice location, planning, and equipping the office, fee structures, office and personnel management, records systems, taxes, insurance, recall systems, communications, and third party reimbursement plans for vision care. The basic concepts of ethical professional conduct and their application to standards of practice are considered from the points of view of the individual optometrist, the patient, the profession, and the public.
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