The New Marketing Manifesto: The 12 Rules for Successful Marketing in the 21st Century - Hardcover

Grant, John

Hardcover

ISBN 10: 0752821067 ISBN 13: 9780752821061

Verlag: Orion Business (an Imprint of The Orion Publishing Group Ltd ), 1999

Über diesen Titel

Reseña del editor:

To succeed in the new world, people need to follow new rules. This book sets out the 12 new rules of marketing for anyone aiming to build tomorrow's successful company and brands. Some of the rules include tapping basic human needs, building communities of interest and using strategic creativity.

Über diese Auflage

• Verlag: Orion Business (an Imprint of The Orion Publishing Group Ltd )
• Erscheinungsdatum: 1999
• ISBN 10: 0752821067
• ISBN 13: 9780752821061
• Einband: Tapa dura
• Anzahl der Seiten: 256