Verwandte Artikel zu Understanding Audiences: Theory and Method
Inhaltsangabe
RUDDOCK, A. UNDERSTANDING AUDIENCES. THEORY AND METHOD. LONDON, 2000, 224 p.,. Encuadernacion original. Nuevo.
Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.
Reseña del editor
The history of audience research tells us that the relationship between the media and viewers, readers and listeners is complex and requires multiple methods of analysis. In Understanding Audiences, Andy Ruddock introduces students to the range of quantitative and qualitative methods and invites his readers to consider the merits of both.
Understanding Audiences: demonstrates how - practically - to investigate media power; places audience research - from early mass communication models to cultural studies approaches - in their historical and epistemological context; explores the relationship between theory and method; concludes with a consideration of the long-running debate on media effects; includes exercises which invite readers to engage with the practical difficulties of conducting social research.
Biografía del autor
Andy Ruddock lectures in Communications and Media Studies at Monash University. He has authored four books on researching media influence. Andy is known for his work on Cultivation Theory. He has published over 50 book chapters and journal articles, applying this theory to media violence, gaming, reality TV, political celebrity pornography, drug and alcohol abuse, sport and media education. Andy is currently writing Cultivation Theory and Digital Media Challenges. This new book details the history of cultivation theory and explains its relevance to contemporary “isms”; activism, sexism, Trumpism, and extremism.
„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.
- VerlagSAGE Publications Ltd
- Erscheinungsdatum2000
- ISBN 10 0761963456
- ISBN 13 9780761963455
- EinbandTapa blanda
- Auflage1
- Anzahl der Seiten208
Neu kaufen
Mehr zu diesem Angebot erfahren
EUR 30,29
Versand:
EUR 3,57
Innerhalb der USA
Beste Suchergebnisse bei AbeBooks
Beispielbild für diese ISBN
Understanding Audiences: Theory and Method
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Bestandsnummer des Verkäufers GOR005002552
Anzahl: 2 verfügbar
Beispielbild für diese ISBN
Understanding Audiences : Theory and Method
Verlag:
SAGE Publications, Limited, 2001
ISBN 10: 0761963456
ISBN 13: 9780761963455
Gebraucht
Softcover
Anbieter: Better World Books, Mishawaka, IN, USA
Verkäuferbewertung 5 von 5 Sternen
Zustand: Good. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Bestandsnummer des Verkäufers GRP82226786
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Understanding Audiences : Theory and Method
Verlag:
SAGE Publications, Limited, 2001
ISBN 10: 0761963456
ISBN 13: 9780761963455
Gebraucht
Softcover
Anbieter: Better World Books, Mishawaka, IN, USA
Verkäuferbewertung 5 von 5 Sternen
Zustand: Very Good. Used book that is in excellent condition. May show signs of wear or have minor defects. Bestandsnummer des Verkäufers 15455832-6
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Understanding Audiences: Theory and Method
Anbieter: Once Upon A Time Books, Siloam Springs, AR, USA
Verkäuferbewertung 4 von 5 Sternen
paperback. Zustand: Acceptable. This is a used book. It may contain highlighting/underlining and/or the book may show heavier signs of wear . It may also be ex-library or without dustjacket. This is a used book. It may contain highlighting/underlining and/or the book may show heavier signs of wear . It may also be ex-library or without dustjacket. Bestandsnummer des Verkäufers mon0001105043
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Understanding Audiences: Theory and Method
Anbieter: AwesomeBooks, Wallingford, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: Very Good. Understanding Audiences: Theory and Method This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Bestandsnummer des Verkäufers 7719-9780761963455
Anzahl: 1 verfügbar
Foto des Verkäufers
Understanding Audiences: Theory and Method
Anbieter: WeBuyBooks, Rossendale, LANCS, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: Good. Most items will be dispatched the same or the next working day. Minor shelf wear. Bestandsnummer des Verkäufers wbb0019812802
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Understanding Audiences: Theory and Method
Anbieter: Reuseabook, Gloucester, GLOS, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: Used; Very Good. Dispatched, from the UK, within 48 hours of ordering. Though second-hand, the book is still in very good shape. Minimal signs of usage may include very minor creasing on the cover or on the spine. Bestandsnummer des Verkäufers CHL9813867
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Understanding Audiences: Theory and Method
Anbieter: Bahamut Media, Reading, Vereinigtes Königreich
Verkäuferbewertung 4 von 5 Sternen
Paperback. Zustand: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Bestandsnummer des Verkäufers 6545-9780761963455
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Understanding Audiences: Theory and Method
Verlag:
SAGE Publications Ltd, 2001
ISBN 10: 0761963456
ISBN 13: 9780761963455
Gebraucht
Softcover
Erstausgabe
Anbieter: Ergodebooks, Houston, TX, USA
Verkäuferbewertung 5 von 5 Sternen
Softcover. Zustand: Good. First Edition. The history of audience research tells us that the relationship between the media and viewers, readers and listeners is complex and requires multiple methods of analysis. In Understanding Audiences, Andy Ruddock introduces students to the range of quantitative and qualitative methods and invites his readers to consider the merits of both.Understanding Audiences: demonstrates how - practically - to investigate media power; places audience research - from early mass communication models to cultural studies approaches - in their historical and epistemological context; explores the relationship between theory and method; concludes with a consideration of the long-running debate on media effects; includes exercises which invite readers to engage with the practical difficulties of conducting social research. Bestandsnummer des Verkäufers SONG0761963456
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Understanding Audiences : Theory and Method
Verlag:
SAGE Publications, Limited, 2001
ISBN 10: 0761963456
ISBN 13: 9780761963455
Gebraucht
Softcover
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: Good. Ships from the UK. Used book that is in clean, average condition without any missing pages. Bestandsnummer des Verkäufers 40430194-20
Anzahl: 1 verfügbar